ALL WORK

ORCHESTRA POSTERS.

Subtle, high-end motion for an international orchestra: 10s posters in 9:16 and 16:9, built from InDesign sources with strict brand constraints.

Lucerne Symphony Orchestra Animated Posters — project overview

What I did

• Started from provided InDesign poster files and converted the layouts into an AE-friendly workflow: InDesign → Illustrator → After Effects → Mp4

• In Illustrator, adapted each poster from the original 3:4 layout into 16:9 and 9:16 versions while preserving the design system.

• Organized layers/assets and imported the structured files into After Effects for clean, controllable animation.

• Created a subtle, high-end motion treatment (timeless, never gimmicky), using the “L” element as the primary animated focus.

• Added photo depth using parallax in some posters and AI-animated image motion in others—always kept discreet and supportive of the typography.

• Preserved strict constraints: fixed color codes, original typography, and a static sponsor/footer frame visible from second 1.

•​​​​​​​ Delivered 10-second MP4s in both formats for each poster + organized AE project files.

Lucerne Symphony Orchestra Animated Posters — project overview

Outcome: Test batch delivered and approved; prepared for scaling to additional poster adaptations in the same system.

Facts: 5 posters • 2 formats (9:16 + 16:9) • ~10s each • InDesign →Illustrator → After Effects → Mp4 • strict brand constraints • subtle photo motion (parallax/AI)